Skip to content

Philippines Today

home of the Global Filipino

Menu
  • News Stories
  • Regional News
  • Business & Economy
  • Science & Technology
  • International
Menu

Globe customer base grows 18% to 45.4 M

Posted on December 10, 2014

By Azer N. Parrocha

MANILA, Dec. 10 (PNA) — Ayala-led Globe Telecom Inc. (Globe) on Wednesday said that it has sustained its customer growth momentum during the first nine months this year, with total customer base at 45.4 million, 18 percent more than the 38.4 million a year ago.

In a statement, the telco said that the increased customer base was propped up by strong acquisitions in both the mobile and broadband businesses.

Globe President and chief executive Ernest Cu said that the figure was a result of the company’s solid success over the past several years in attracting customers, which reflected the mobile operator’s ability to lead the pack in revenue expansion.

“Our growth has been driven by our business strategy of providing our customers with products and services most relevant to them,” Cu said.

“We will continue with our approach of creating a brand that appeals to our customers’ digital lifestyle and providing superior customer experience,” he added.

Globe’s robust customer acquisition maintained core net profit during the period to Php 11.6 billion, up 22 percent from a year earlier as revenues reached Php 72.7 billion, an eight percent increase from a year earlier.

Over the past two years, Globe customer acquisition growth has been running in double-digits, leading the company to post high single- digit growth in revenue versus low single-digit or even flattish growth of the industry.

In 2013, Globe consolidated revenues rose nine percent as customer acquisition grew 16 percent to 40.5 million. In the year prior, revenues expanded six percent, helped by an 11 percent jump in customer base.

Its total gross acquisitions in the first nine months of the year stood at 27.6 million, 25 percent higher year-on-year, driven by record-level acquisitions registered in the first half of the year.

Coming from the preceding quarter’s all-time high of 9.6 million customers, gross additions for the third quarter slowed to 8.9 million.

Churn rates for the third quarter were higher, owing to the churn of non-paying subscribers registered in the system primarily for the Free Facebook promotion in the first four months of the year.

Despite the higher churn rates, net incremental subscribers improved to 4.4 million for the first three quarters of this year, a solid 29 percent higher than the 2013 level of 3.4 million net additions.

As for Globe Prepaid gross acquisitions in the January to September period, it grew to 11.6 million or a 23 percent surge when compared to gross acquisitions of 9.4 million a year earlier.

Globe’s broadband business is also steadily increasing its market share, providing support for robust revenues generated in the first nine months of the year.

Broadband customer base at the end of September surged 36 percent to over 2.5 million versus over 1.8 million a year earlier, courtesy of the robust uptake in both wired solutions and wireless services.

While its Tattoo Mobile Broadband maintained its brand leadership in the segment as it registered a solid 42 percent growth in customer base, while Tattoo Home reported an 11 percent increase in the number of customers after the first nine months of the year.

The fixed line data segment, meanwhile, drew support from the growth in domestic and internet services, sustained circuit base expansion, strong demand for data connectivity and the relevance of the company’s innovative products and services that cater to the needs of its corporate clients such as sales and marketing, inter-company communications, database management and data storage.

Furthermore, Globe said that the expansion of the local IT Enabled Services industry, which includes call centers and business outsourcing companies, also helped drive the growth of the corporate data business. (PNA)

Share this:

  • Facebook
  • Twitter
  • LinkedIn
  • Pinterest
  • More
  • Tumblr
  • Reddit

Related

News Categories

  • Announcement (34)
  • Business & Economy (1,567)
  • Comment and Opinion (74)
    • Random Thoughts (18)
  • Current Issues (425)
    • Charter Change (1)
    • Election (228)
    • Population (6)
  • International (389)
  • Life In Japan (66)
    • Everything Japan (41)
  • Literary (34)
  • Miscellaneous (610)
  • News Stories (5,312)
  • OFW Corner (297)
  • Others (75)
  • People (408)
  • Press Releases (163)
  • Regional News (3,362)
  • Science and Technology (502)
  • Sports & Entertainment (287)

Latest News

  • BSP keeps policy rates anew December 17, 2015
  • NEDA cuts PHL additional rice import for 2016 by 25% December 17, 2015
  • DA cites serious implications of banning genetically modified products December 17, 2015
  • BBL is not yet dead – Drilon December 17, 2015
  • Comelec recognizes Duterte’s CoC for president December 17, 2015
  • NEDA chief sees 2015 growth at 6% despite typhoons December 17, 2015
  • House of Representatives ratifies bicam report on P3.002-T national budget for 2016 December 17, 2015
  • Cebu-based developer invests PHP430M to build 709 townhouse units in north Cebu town December 17, 2015
  • City gov’t eyes P75-M income from economic enterprise December 17, 2015
  • Baguio City LGU presents traffic plan for holiday season December 17, 2015

Archives

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

Science and Technology

  • DOST-ICTO targets 500,000 web-based workers from countryside by 2016
  • (Feature) STARBOOKS: A ‘makeover’ for librarians
  • Science, research reduce ‘cocolisap’ hotspot areas in PHL
  • Montejo to further improve PAGASA and empower scientists
  • 1st PPP in biomedical research produces knee replacement system fit for Asians

Press Releases

  • Microsoft to buy Nokia’s mobile devices business for 5.44-B euros
  • New World Bank climate change report should spur SEA and world leaders into action: Greenpeace
  • Save the Philippine Seas before it’s too late — Greenpeace
  • Palanca Awards’ last call for entries
  • Philippines joins the global call for Arctic protection

Comment and Opinion

  • Remembering the dead is a celebration of life
  • Killer earthquake unlikely to hit Panay Island in near future – analyst
  • It’s not just more fun to invest in the Philippines, it is also profitable, says President Aquino
  • How does one differentiate a tamaraw from a carabao?
  • Fun is not just about the place, it is also about the people, says DOT chief

OFW Corner

  • Ebola infection risk low in Croatia
  • Death toll rises to 41, over 100 still missing in landslide in India
  • Asbestos use in construction a labor hazard
  • 500,000 OFWs to benefit POEA on-line transactions — Baldoz
  • 25 distressed OFWs return home from Riyadh
©2025 Philippines Today | Design: Newspaperly WordPress Theme