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DOT launches new TVC for ‘Visit the Philippines Year 2015’

Posted on October 11, 2014

By Azer N. Parrocha

MANILA, Oct 11 (PNA) — The Department of Tourism (DOT) on Friday night launched its latest television commercial (TVC) which lists down 15 unique ways to have more fun in the Philippines in 2015.

DOT’s newest TVC, which runs for over two minutes, is part of the department’s efforts to market 2015 as ‘Visit the Philippines Year (VPY2015)’.

Earlier, the department already hinted that the TVC was to be launched this weekend.

“This weekend, we are launching another FUN video showcasing why 2015 is Visit the Philippines Year! Stay tuned!” DOT said in its Twitter account.

The TVC is now live on YouTube and can be liked and shared all over social media. It currently has 1, 000 views and nearly 100 likes.

“We’re showing the world how any activity you want to do is definitely going to be more fun if you’re in the Philippines,” the TVC description read.

DOT meanwhile encouraged viewers to share the video with friends and log on to the recently launched visitph2015.com to make 2015 the most fun.

Listed below are the ‘15 ways to have more fun in 2015’ according to the DOT:

1. Learn new dance moves “at an 800-year old festival”

2. Get a makeover “on the world’s most beautiful island”

3. Take a history lesson in a classroom that has more than four walls

4. Catch a concert and see more stars than expected

5. Work on your photo skills “at the world’s selfie capital”

6. Go sightseeing and be the main attraction

7. Get the job done but never run out of things to do

8. Check everything on your shopping list in malls the size of cities

9. Make new friends where there’s millions to choose from

10. Do your regular workout in a gym that isn’t ordinary

11. Make lunch plans “with the next big thing in food”

12. Take a moment to recharge “in the world’s best place to unplug”

13. Go for a stroll at a UNESCO World Heritage site

14. Make a new discovery “on one of the best secret beaches”

15. Celebrate the happiest day of the year four months long

At the last part of the TVC, DOT however mentioned that what made everything mentioned more fun are people—specifically Filipinos.

View the video by visiting the DOT Philippines YouTube account here: https://www.youtube.com/watch?v=0sF8p402u74&index=1&list=UU_yCORmIAJntXQDSHs4iFcw (PNA)

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