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Maybank ATR Kim launches online stock trading service

Posted on March 11, 2014

MANILA, March 11 (PNA) — Another brokerage firm is offering the internet-based platform of the Philippine Stock Exchange (PSE) seen to encourage more Filipinos to invest in the local stock market.

Maybank ATR Kim Eng (MATRKE) launched Tuesday MakeTrade, an online stock trading service that extends the group’s reach to retail investors.

MakeTrade, which can be accessed at www.maketrade.com.ph, allows online users to get real-time access to market data and trading capability using its momentum plotting platform called X-Factor.

“MakeTrade will allow us to provide retail investors with the same level of insight, skill and service that we do to our corporate and institutional fund clients,” said MATRKE Securities chairman and president Lorenzo Roxas.

Though MATRKE Securities generates most of its business from foreign and domestic institutional funds, it has maintained a domestic retail presence for over 20 years now through its agency force in Manila and its retail branches in Cebu and Davao.

Through Maketrade, MATRKE Securities will be able to broaden its retail client base and provide existing clients additional platforms to trade.

Roxas said the bank intends to increase the share of retail clients to its revenues, which now represent 12 percent of the business.

“Right now, were pretty much dominated by institutional business. We have been known as a very good institutional broker and wanted to enter retail space in a more significant way. We will be happy if that share grows 20 percent in two years time,” he said.

MakeTrade shall offer the most advanced online platforms of the PSE’s online trading platform PSETradex, namely Xplore and Xpert.

Xplore is a browser-based, simple and easy-to-use platform for people on the go, while the application-based and professional level Xpert is for more advanced traders. MakeTrade will also be offering an innovative technical charting tool called Xtrack.

PSE president and chief executive officer Hans Sicat said the Maybank ATR Kim Eng group is a pioneer in supporting the PSETradex internet-based trading platform when it was launched in April last year.

“We are pleased that investing in the Philippine stock market will be made more accessible to a wider base through one of the top financial institutions in the region,” he said.

MATRKE Securities is the third brokerage firm to offer PSETradex, following Coherco Securities and BA Securities Inc. that launched their online trading systems last year. (PNA)

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